Yes, belief is not a rational state - it's something else altogether. I know how everbody holds on to daft things that could not possibly be true and just as easily disregards something that is true in favour of something that is not. Only twenty five years of oil left eg.
But - I 'have a line' for a Nobel prizewinner at a loose end. He's a chemist, same school though he's a decade older, and I would like to invite him to investigate these marks in the straw. He's on the south coast. I could write two Cd's, part one and part two, of a very accessible video and would like to say "Just put these on the background, with the sound off, and see if anything catches your eye".
But I need a Unique Selling Proposition even to persuade him to do that.
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