Its common sense if you are educated in the system. If you travel to some of the less visited corners of the globe you will find people quite happily using their own variation of the body measurement system. I work with people from all over the world and I have yet to hear one of them complain about our system.
For me it's a cultural thing and is one tiny element in the fight against the global homogenisers who are ultimately working not for the benefit of people but to maximise the profits of big business.
Damn...where did that soapbox come from?
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